How to improve website experience for a b2b website?
Form submission user flow for b2b website
Updating your form submission copy is indeed a small but effective way to leave a lasting impression and showcase your brand's personality. Here’s a quick guide to implement this approach:
- Set Expectations: Inform users what they can expect after submitting the form. For example, “Thanks, [Name]! We’ve received your details. Keep an eye on your inbox for our email, which should arrive shortly.”
- Personalized Thank You: Rather than a generic "Thanks for your submission," try something more personable. For example, “You’re awesome, [Name]! Thanks for getting in touch. We can’t wait to connect with you!”
- Provide Something Extra: Add a bonus tip, link to relevant content, or even a fun fact related to your offering. For example, “While you wait, here’s a quick tip on how to make the most of what you’ve just downloaded…” or “Want to dive deeper? Here’s a quick read that might interest you!”
By taking these steps, you can create a memorable interaction that not only thanks the customer but reinforces your brand's tone, building a sense of connection.
